Think Pink – Schedule Your Screening Mammogram

October 20, 2015 Brigham and Women's Hospital

Stop by Brigham and Women’s/Mass General Health Center, next to Gillette Stadium in Foxborough, before or after your mammogram, to view pink gear worn by members of the New England Patriots.

Stop by Brigham and Women’s/Mass General Health Center, next to Gillette Stadium in Foxborough, before or after your mammogram to view pink gear worn by members of the New England Patriots.

If you’ve watched a professional football game over the last few weeks, you’ve probably noticed players sporting pink socks, wristbands, and other items of pink clothing.

Throughout October, which is Breast Cancer Awareness Month, NFL players, coaches, and referees are wearing pink game apparel to remind women and their loved ones about the importance of regular breast cancer screening via mammography. Early detection of breast cancer improves a woman’s treatment outcomes.

Screening mammography is indicated for a woman who has no symptoms, such as a mass in the breast or nipple discharge. The American College of Radiology recommends that asymptomatic women begin screening mammography beginning at age 40, with yearly examinations recommended thereafter.

Digital 3-D mammography, a new advanced imaging technology for detecting breast cancer, offers a clearer, more complete three-dimensional view of a woman’s breast tissue compared with traditional mammography, which creates two-dimensional images. This technology enables radiologists to see tumors when they are very small and differentiate them  from abnormalities that look like tumors, but  are often overlapping breast tissue. When radiologists are able to identify malignant tumors at an early stage, it usually means that the cancer has been found before it has spread to other parts of the body.

Brigham and Women’s Hospital breast imaging specialists are using 3-D mammography to screen women over 40 years of age. Digital 3-D mammography also is used in follow-up exams when there has been a suspicious finding on a previous mammogram.

Watch this video with Dr. Robyn L. Birdwell, Section Head of Breast Imaging in the Department of Radiology at Brigham and Women’s Hospital,  to learn more about screening mammography:

For more information or to make an appointment for a screening mammogram at a location near you, call (617) 732-6248.

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– Jamie R.

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